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Since its foundation Blue Star has been driven by
its single-minded commitment to the diamond industry. Blue Star’s mission is
to...
...focus on excellence & value addition in all business
lines & processes via strong emphasis on relationships with its core
suppliers & customers. While striving to achieve this mission, Blue Star
does not loose sight of its core values: integrity, loyalty, passion,
creativity, commitment and customer orientation.
Social
and Corporate Responsibility
1. Best Practices Principle
“…The BPP Assurance Programme has been developed to
demonstrate to supply chain partners, consumers and other interested
stakeholders that the exploration, extraction, sorting, cutting & polishing
of diamonds, and the manufacture and sale of diamond jewellery is undertaken in
a professionally, ethically and environmentally friendly and accountable
way…”
- BPP Assurance Programme Overview
The programme has been developed and is driven by
the Diamond Trading Company (DTC), with an aim to ensure that the activities of
the DTC are undertaken in a professional, ethical, environment-friendly and
accountable way. This includes the exploration, extraction, sorting, cutting and
polishing of diamonds and the manufacture and sale of diamond jewellery by
entities that are owned or controlled by the De Beers Group or by Diamond
Trading Company (DTC) Sightholders.
Blue Star has put itself firmly behind the Best
Practice Principles (BPP) Assurance Programme. It is committed to the ideals,
structure and tenets of the programme and has set aside resources and manpower
towards its fulfilment. In all areas - business, social and environmental – Blue
Star is compliant to the standards set by the BPP program and fully supports it,
enforces it and encourages all its business partners to do so too.
As members of the BPP Blue Star urges its
business partners to join in the implementation of the Best Practice Principles
standards.
2. ISO 9000 Certificate of
Compliance
Blue Star's Quality and
Management Systems for the manufacture, marketing and export of polished
diamonds has been approved and certified by ABS Quality Evaluations based on the
ISO 9001:2000 standards.
3. Support to NGO’s, Charity and
Noble Causes
Blue Star has, throughout its history,
supported and promoted noble and charitable causes. A prime example is Blue
Star’s practice of spending a majority of the marketing budget for the promotion
of Arisia (its solitaire retail brand in India) on sponsoring NGO’s and charity
institutions. The events so far organized by Blue Star include:
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Celebration of International Women’s Day
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| (more...) |
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Fund-raising and Awareness Creating Event
for the Cancer Screening & Research Trust |
| (more...) |
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Series of Arisia Time & Talents Club
Musical Evenings – a club making a difference in the lives of the less
privileged by providing services in the fields of health, education and social
welfare |
| (more...) |
4. Acceptance and practice of the
Kimberley Process
The Kimberley Process is a
joint effort undertaken by many governments around the world, the international
diamond industry and the civil society to prevent the flow of conflict diamonds.
Conflict diamonds are rough diamonds that are used by rebel movements to finance
wars against national governments. Kimberley Process Certification is a scheme
that imposes extensive requirements on participants to certify that shipments of
rough diamonds are conflict free and completely legitimate.
The Blue Star Group has embraced the Kimberley
Process and ensures that all diamonds bought, manufactured and sold are conflict
free. | 
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